Multi-industry synergy "escort" Changhong smart family enters the market fast lane

Smart home is the development trend of the global consumer electronics market, and with the development of technology and the active exploration of the industry, smart home services have begun to have a new definition. Recently, Changhong announced that its smart home application solution has entered the stage of comprehensive marketization.

Different from the previous emphasis on equipment control or technology ecology, Changhong is based on the UP IoT operation platform, close to the core needs of home users, with breakthroughs in five areas of intelligent control, security, big media, energy and health, not only launched a series of Intelligent terminals that can quickly implement Wisdom application scenarios, and also facilitate the rapid and comfortable life style for home users through upstream and downstream industry chain integration and three-dimensional channel construction.

Quickly realize smart lifestyles with user-centricity

When the TV is at the end of the TV, it is time to sleep. If you say “Turn off the living room air conditioner and start the bedroom air conditioner” to the TV remote control or mobile phone APP, you can easily control the air conditioning of the two rooms. The whole process does not affect the TV viewing, and even the TV app. At the same time, the surveillance video of the camera is actively transferred to a certain corner of the TV screen, or the magnetic information of the door and window anti-theft sensor of the door and window anti-theft device is temporarily pushed; the user suddenly visits the gas company at home, and the gas company found through the background alarm. The maintenance period of the user's home has arrived, so the nearest maintenance personnel have been arranged to go to the maintenance; the child plays the game in the middle of the night, as long as the smart socket and the intelligent switch in the background can be controlled to eliminate this phenomenon, and the smart socket has the function of automatically controlling the power. It can save a lot of electricity... These are the smart forms of life brought by Changhong's smart family.

It is reported that in Changhong smart home application solution, the interconnection, interoperability and content interaction of devices, people, cloud platforms and services have been successfully realized. Based on intelligent devices with artificial intelligence technology and various sensors, Changhong Big Data Cloud Platform As well as the UP IoT operation support platform, the smart device can actively identify the user's needs and provide intelligent services through the “cloud brain” on-the-fly, which provides easy, safe, healthy and comfortable smart family life for family members.

In addition, based on security core technology, Changhong builds a security system that covers Changhong products by ensuring smart product security, big data security, cloud computing security, Internet of Things security and mobile Internet, combined with business, operation and maintenance and enterprise security. At the same time, full life cycle security protection, achieving a high level of security and effectiveness.

Industrial layout and synergy break the bottleneck of smart home marketization

With the maturity of the IoT application environment, smart homes have become an investment hotspot, with potential market capacity of hundreds of billions. More and more Internet companies, technology companies and home appliance manufacturers have entered the smart home field. It is understood that Changhong, a leader in home appliances, has a long history of exploration and layout in the field of smart homes.

In 2013, based on the previous technology accumulation and layout, Zhao Yong, Chairman of Changhong, launched the intelligent transformation strategy of “intelligence, network and synergy”, and made smart home, smart community and smart city a new growth point for Changhong's future industry. . At that time, Changhong clearly established an open platform to attract third parties and consumers to participate in the value creation of smart homes and form a business ecosystem of “hardware + software + services”.

In recent years, Changhong has established a 1000-person software service team and a 100-person big data team to launch an IPP technology framework and UP IoT operation support platform, plus a series of innovative products such as CHiQ smart TV, air conditioner, refrigerator, etc., Changhong in software and hardware. Two dimensions have the market-oriented expansion capabilities of smart home business. The market-oriented promotion of smart home business will also “encourage” Changhong’s powerful home appliance manufacturing capabilities.

Constructing the "Essence + Alliance" Wisdom Family Ecology to Help Industry Transformation

According to reports, Changhong smart home application solutions have covered large appliances such as smart TVs, air conditioners, refrigerators, etc., as well as remote control devices such as smart sockets and smart switches, related sensor devices such as home security and environmental monitoring, as well as door locks and cat eyes. , small curtains and other related small smart devices. According to the relevant person in charge of Changhong, in the next three years, Changhong will meet the needs of users from the perspective of user experience, focusing on the iteration of security products and intelligent products such as smart audio, electronic cat eyes, smart door locks and smart bracelets. Therefore, Changhong will give full play to the industrial advantages of Changhong in the fields of smart home appliances, consumer electronics, intelligent manufacturing, components, etc., and help transform and upgrade the Changhong manufacturing industry.

With decades of channels in the home appliance industry, Changhong has built a three-dimensional channel for smart home business "operator + room developer + agent + online mall". In terms of operators, Changhong Smart Home Application Solution has covered China Mobile, China Telecom and China Unicom. In terms of real estate developers, Changhong has cooperated with Zhejiang Jiayuan Property to introduce the resources of the top 20 real estate companies in the country. Promote the promotion of community real estate systems and products.

"Smart home is not only an emerging form of life service, but also an important 'entry' of the home Internet; it is an important direction for Changhong's Internet transformation and an important engine for promoting the development of Changhong's terminal manufacturing industry, which is conducive to Changhong's construction of 'material + joint' industrial ecology and Closed loop," industry analysts pointed out. The comprehensive marketization of Changhong Smart Home Application Solution not only opens up the application space of smart homes in China, but also promotes the development of the Internet of Things industry, and will further accelerate Changhong's transformation from past product operations to “product + service” user operations.

Responsible Editor: Real Estate Internship

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