What is smart home? How far is it from us?
HC intelligent home network news in recent years, with the development of smart phones and mobile communication networks, smart home concept began to frequently appear in the media. Microsoft, Google, Apple, Samsung and other global technology giants have laid out. With the continuous introduction of new products, the industry believes that the smart home market is expected to usher in an outbreak.
In recent years, with the development of smart phones and mobile communication networks, the concept of smart home has begun to appear frequently in the media. Microsoft, Google, Apple, Samsung and other global technology giants have laid out. With the continuous introduction of new products, the industry believes that the smart home market is expected to usher in an outbreak.
Smart Home Showroom launched by merchants
But what is puzzling is that compared with the fiery heat of the smart home industry, the end consumer market has been cold. What kind of "pain point" has the development of smart homes encountered? How far is a "living" home from us?
"Internet +" smart life
What is smart home?
Before they even touched the smart home, many people would think that smart home is nothing more than controlling the home's electricity facilities through APP, adding a bunch of small equipment to the home; or only some high-cost, technologically-sound life scenes. There is a certain gap with reality.
In fact, with the improvement of emerging technologies such as the Internet of Things, cloud computing, and big data, smart home has turned into an approachable person. To put it simply, it is a household that uses smart terminals such as smartphones and tablets to network and centrally control audio and video equipment, lighting systems, curtain control systems, air conditioning control systems, security systems, etc., thereby improving the comfort of life. Intelligent system. With regard to its changes to our lives, Qiu Bowen (a pseudonym), who has been working in Lanzhou for a long time, has a deep understanding of this.
“Every Spring Festival, our family will return to Guangxi New Year. In this period, the safety of Lanzhou’s family is the most worrying. Last year I moved into a newly renovated home, installed a full set of smart home systems, using mobile phones. You can remotely control your home's gas range, air conditioners, windows, and you can check your home at any time with your security camera.
Qiu Bowen took out his mobile phone in his new home and showed it to the reporter. He saw that he opened an app, and the lights in the room all lit up, and then a soothing music came out from the sound, air humidifier, purification. The machines started working one after another, and the rice cooker in the kitchen also entered the cooking mode. Qiu Bowen said that his mobile phone can remotely control every lamp in the home and the switch of each appliance. It can also set the working time for the appliance according to the usual work habits. For example, when getting up at 7 in the morning, the curtains will be opened on time to let the sun rise. Wake up to sleep in the family; go home from work at night, the air conditioner started in advance has made the indoor temperature moderate. Qiu Bowen's outdoor monitor also has the function of sensing weather such as rain, rain and snow. The rainy window will automatically close, and the window will open automatically without a hazy sunny day.
“Compared with traditional homes, smart homes make our homes become 'live'. By issuing instructions through mobile phones, voice or other smart devices, it is possible to “power†the electrified ones, instead of completing the original ones, it’s not difficult but Trivial work." Wei Wei, who has been engaged in the design and construction of smart home for many years, runs a large-scale smart home experience store in an electrical city in Lanzhou Chengguan District. He believes that smart homes make people's lives more comfortable, convenient and safe. Sooner or later, they will enter thousands of households like TVs, refrigerators and air conditioners.
Demand and purchase "upside down"
When the reporter visited Lanzhou, he found that today's smart home products are mainly divided into two categories: a full set of smart home systems and smart home items.
The complete smart home system includes integrated solutions for integrated intelligent control such as house lighting, home appliances, doors and windows, water purification, and fresh air systems. Compared with smart single products, the complete smart home system is stable, and the uniform coordination performance for all kinds of electrical appliances is also better. This is the case that Qiu Bowen installed in his home. But at present, the price of a full set of smart home systems is relatively high, the domestic price is about 100,000 yuan, and the imported ones are hundreds of thousands of yuan, or even millions of yuan.
The smart home items are more pro-people in terms of price, ranging from tens of yuan to several hundred yuan. The reason why the price difference is so large is because such products are white appliances. From smart bulbs, smart sockets, smart routers to smart woks, smart electric ovens, smart dishwashers, etc. are all in the category of products. It is generally a product or system designed to achieve a specific function. Its biggest advantage is that the price is not high, but the disadvantage is that the control range is small and the stability is poor. In addition, there are compatibility problems between each smart item, and each device needs its own APP to control, which makes the operation very complicated and is not conducive to the improvement of living efficiency.
At the same time, the reporter saw in the major smart home experience stores in Lanzhou, there are many people coming here to experience, but there are very few people who actually buy.
"The current smart home market has a phenomenon of 'upside down' demand and consumption. In other words, it can't be bought and can't be bought." Wei Wei further explained: "For example, 60 The old Mr. Zhang has economic strength, has actual needs, can afford a full set of smart home systems of 10 million yuan, but he can't play that thing. On the contrary, 20-year-old Xiao Li is a technology control, can be high price But it made him discouraged."
In the "Smart Home Market Research Report" released last year, a survey data shows that 95% of respondents believe that the current situation of smart home products can not meet the needs, there is a huge gap with their own imagination, or provide The function has no practical use value; 4% of users think that the smart products currently available on the market are close to satisfying their own needs, but they have not exceeded expectations. "Consumers have high requirements for smart home products, which makes the product difficult to meet everyone's expectations." Wei Wei said.
Obviously, smart home as a new thing, market consumption habits have not yet formed; the total number of users is small, without large sales, it is difficult to flatten the company's research and development costs, resulting in high prices; at the same time, smart home products are poorly compatible, experience Poorness has also made many consumers feel dissatisfied.
The next step is artificial intelligence.
Internal heat and external cooling is the true portrayal of the development of the smart home industry in the past two years.
On the one hand, not only traditional home appliance manufacturers such as Haier and Midea have launched smart home appliances, but Internet giants such as Xiaomi, Ali and Tencent have also rushed to the market through the promotion of intelligent hardware. On the other hand, after the user “early adoptsâ€, they tend to be calm and wait and see.
"It is not possible to connect to the Internet. The dishwasher controlled by the mobile APP is smart. It will automatically collect used dishes, automatic cleaning, automatic disinfection, and automatic sorting of the comprehensive dishwashing equipment that puts the cutlery into the cabinet is the smart home." Lanzhou A professor at the School of Computer and Communication at the Polytechnic University believes that the current smart home brings less benefits and higher costs, so few people care about it, and the core of smart home is intelligence.
“Collect used dishes, you need computer vision to accurately identify the tableware, know what is the bowl, what is the plate, and know where to put it. At the same time, you need to have precise motion control so that the device can smooth the bowl. The slender chopsticks are picked up and put in the dishwasher. Finally, after disinfection, find out which cabinets are used to store the tableware and put them neatly." The professor of the software engineering department of the college pointed out that these The seemingly simple housekeeping needs require a higher level of artificial intelligence than the AlphaGo that defeats Li Shishi. The core technology of this kind of equipment is not a camera, motor, processor, communication chip, but a high degree of artificial intelligence algorithms, including neural network, deep learning, computer vision, etc. Therefore, the so-called smart home standard is still a prototype, with an alternative Human intelligent high-intelligence smart home is what we need.
In addition, the professor added that smart home has become a new industry, and is currently at a critical point in the introduction and growth stages, and the concept of market consumption has not yet fully formed. In the future, the technology giants may seize the transition of China's current consumption structure and carry out supply-side reforms, and work hard on environmental protection, pension and culture. With the further implementation of the popularization of the smart home market, consumers' habits will be further explored. By then, the consumption potential of the smart home market will inevitably be huge.
Editor in charge: Tian Wenjie
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