Shijie Home Wu Weijie: Take every step in a down-to-earth manner
[Reporter]: What new products does your brand bring to the show?
[Wu Weijie]: We are a brand new brand of bathroom cabinets in the industry. Because the company has been engaged in foreign trade sales since the end of last year, the new series of research and development products (Sheng Mark) is aimed at domestic high-end crowd brands. Positioning, we have developed this series of products, mainly in the style of classical cabinets and traditional cabinets, and promoted in the market, it is also the first time to participate in the kitchen and bathroom exhibition.
[Reporter]: What is the purpose of this exhibition?
[Wu Weijie]: The purpose of the exhibition is to hope that more dealers can have an understanding of our products and have an understanding of our brand. We are like a newborn, and we need distributors who love our products all over the country. Take care of us and grow together.
[Reporter]: What is your overall impression of the exhibition?
Wu Weijie, Executive Director of Suzhou Shijie Home Co., Ltd.
[Wu Weijie]: I think that the scale of the exhibition is getting bigger and bigger, the promotion of each brand is good, the investment in the booth is getting bigger and bigger, the competition is relatively existed, and the threshold for our entry will be higher and higher. There should be a lot of old brands to introduce new concepts, including smart, energy-saving, water-saving, etc. I believe that the environmental protection will do better. For us, we are also making some new attempts, or innovations, including our environmental protection for products, we have also done a lot of research and innovative products, we have made new attempts in paint and wood processing. And innovation. At the earliest attempt to use zero-pollution water-based paint, it is different from traditional oil-based paint, does not contain a little bit of toluene elements, our thinner is made of water, where is the environmental protection of paint? It is derived from thinner toluene. Toluene is an indispensable diluent for oily paints. After changing to water-based paint, it is completely decoupled from toluene.
[Reporter]: Every year, the Shanghai International Kitchen and Bath Show is a major event. What changes have you made in design and technology this year?
[Wu Weijie]: There are many, because today is the first time, I personally have not yet fully visited the exhibition, but before reading some reports, the media has placed great hopes on this kitchen and bathroom exhibition, although the overall economic situation is not good. However, all manufacturers have invested a lot of manpower and material resources, from the decoration of the exhibition, including the pattern can be seen.
[Reporter]: Recently, all major brands in the market have launched new products. The investment in propaganda has a great momentum. What big moves in the future brand market?
[Wu Weijie]: As a newly-entered newborn, we will do some promotion in the whole industry with relatively low-key, solid and solid, and take every step step by step, step by step.
[Reporter]: The situation of the whole industry is not very good. The seriousness of our investigation is a decline of 30%-40%. What is the situation in the first half of this year?
[Wu Weijie]: Because my base is zero, I have been growing.
[Reporter]: For the whole industry this year, what do you think of this situation?
[Wu Weijie]: Through this year's exhibition, I feel that the recognition of our products in the industry is still very high.
[Reporter]: The whole environment is not very good. What do you think about the situation of this year's industry? The brand launched by your company (Sheng Mark) is also a newborn. What kind of coping policies are there for the bad environment of the industry?
[Wu Weijie]: From the current economic situation, our promotion will be steady and steady. As for us, we will take a step forward and take a step forward. For our own protection and risk avoidance, we will make a comparison. Conservative advancement.
[Reporter]: The development of the engineering market.
[Wu Weijie]: We do (Sheng Mark) this brand, doing the dealer's distribution model, market, engineering, we hope dealers to do, dealers in this process, we will give some support.
[Reporter]: Does the retail market include dealers doing it?
[Wu Weijie]: Yes, we have little to do with the housing market.
[Reporter]: Thank you for accepting our interview!
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