Okur Outdoor Sports Supermarket Layout Sports Industry Strategic Opportunity Date: 2016-11-02 15:51
Judging from the popular development trend of China’s outdoor industry in recent years, the so-called outdoors has long gone from traditional mountaineering, climbing, and hiking to today’s self-driving, camping, picnic, biking, fishing, etc., and the way of outdoor sports has become increasingly rich. It evolved into a good lifestyle and life experience. In addition, sports such as morning exercise, night running, yoga, and fitness in traditional sports are also very popular. At this stage, people have a whole new level of awareness of healthy sports!
This has also brought about diversification of consumer demand, and more and more consumers have recognized it. The market will become larger and larger and expand into the masses of the general public. It is not the exclusive niche of crowds! For example, from outdoor sportswear in recent years From the perspective of the popular release, various bright colors are presented in a variety of colors, combined with more fashionable and outdoor leisure elements, presenting trends of popularization, family-oriented, age-appropriate coverage for men, women, and children, and adults. Advance!
The market has broad prospects for development. This is a sunrise industry with explosive growth points. The traditional single-brand outdoor stores and sporting goods stores are simply unable to meet the customer's consumer demand, and its high price is also one of the bottlenecks hindering development.
Okur Outdoor Sports Supermarket is China's first small-scale outdoor sports goods cheap supermarket chain brand! In the current e-commerce online shopping rampant hard to do, OUTCOOL adhering to the integrity, innovation, win-win development concept, to the physical store, online shopping price The mode of operation allows rational consumption to return to its origin, and develops an innovative physical store development road!
Many people have had the painful experience of online shopping failures, e-commerce has become mixed, shoddy, after the online shopping boom, everyone's consumption concept has returned to rationality! From the blind pursuit of the brand or for cheap, to focus on the pursuit of quality and price ! With its irreplaceable qualities, the physical store is rejuvenated due to the upgrading of business models and product services. The breakthrough after the change will enable the physical retail industry to usher in the best opportunity for development!
The operation mode of Okur Outdoor Sports Supermarket is physical store and online shopping price, rejecting profits, minimizing profits, puerile, and complete categories! You can wear it from your head, wear it, use equipment, and reach the sole of your feet. All the shoes that can be worn can be bought in the store without the need to go east and west, feel it, see it, try it on the spot, and compare various kinds of real experiences! The categories are rich, self-service, one-stop shopping, Covers: outdoor, sports, leisure three series of shoes, clothing, bags, hats, socks, outdoor equipment, sporting goods, fitness equipment, riding equipment, fishing gear, water sports supplies, and so on! The most critical is the affordable, truly for the public Accepted!
This is the worst time and the best time!
When outdoor sports become a fashionable life, hundreds of billions of consumer markets will inevitably lead to an investment boom. Discovering business opportunities is the beginning of success. How to correctly choose the business model that conforms to the development of the industry is the cornerstone of success.
Okur Outdoor Sports Supermarket has become an excellent strategic opportunity for investors to enter the outdoor sporting goods industry!
Since the model of Okur Outdoor Sports Supermarket was first introduced in early 2015, the franchise policy has passed pilot operations and has successfully passed market tests in various provinces and cities across the country, gaining unanimous recognition from consumers and investors.
Latest news: Oku Corporation's headquarters has newly upgraded its franchise policy based on market trends and corporate strategy. The latest investment policy has been implemented since August 2016. Adjust the depth to optimize the investment support policies, such as: a pair of headquarters has always been management, on-site guidance; goods can be exchanged, reduce inventory risk; terminal retail three-pack service is undertaken by the headquarters, allowing you to worry about after-sale; company provides 1 ~1.6% off on special products for use in store promotions; improved rebate awards, maximize profit sharing to the dealers! From site selection, renovation to opening operations, full guidance, no experience can easily shop! Strong support policy , High-quality service, professional marketing management model so that every Okur outdoor sports supermarket franchisees worry! Real economy is about to usher in the new spring, are you ready?
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