Customized wardrobe purchases need to be cautious and guard against the eight "potholes" selling points

[ China Wardrobe ] Any product in the industry will always have one or the other selling points in the process of growth. These selling points are not necessarily true or false. Some selling points are made in the early stage of the industry for the influence of the industry. A huge contribution. Let us collect some of the "potholes" selling points of the custom wardrobe industry in these years.

Custom wardrobe

Customized wardrobe purchases need to be cautious and guard against the eight "potholes" selling point

Selling point one: green moisture-proof factor moisture-proof board

Different from custom wardrobes and finished wardrobes, most brands choose to start with tangible materials, so they have launched a particleboard product with “moisture resistance” and called it “moisture proof board”. A "green" or "blue" "moisture resistance factor" has been added to the sheet substrate. The fact is that all the artificial boards such as particleboard products do have certain moisture-proof properties, while the green and blue ones are only a measure to distinguish artificial boards, and do not have the function of “moisture-proof”. This selling point is gradually fading out of the market, and only a few areas may have such a title.

Selling point 2: Particleboard is better than MDF. MDF is better than particleboard.

When a brand pushes the plate, then in the terminal market, the material that is mainly promoted by the other is better than the other material. The consumer is confused, and practitioners sometimes question this view. The fact is that the main performance parameters of the two kinds of plates used in Furniture manufacturing are not much different from the national standards, but only the physical characteristics and the structure are different. Both are artificial boards suitable for custom furniture products.

Selling point three: titanium aluminum alloy magnesium alloy

This is the most popular selling point. Whether it is titanium or magnesium is not a cheap metal material, especially titanium or even an important metal used in high-tech industries. How can it be used as a sliding door profile? The fact is that aluminum alloy or Alloy products will certainly contain some traces of some non-aluminum metals such as titanium and magnesium, but these are called titanium aluminum alloys, magnesium aluminum alloys are too exaggerated. For aluminum profiles, it is mainly divided into two major aluminum types: national standard aluminum and non-standard aluminum. Generally speaking, national standard aluminum is more suitable for the production of profiles.

Selling point four: European noble wood custom American style old

Most of the Chinese do not know what the real European style is. The employees are also considered to be European style, such as solid wood, Roman columns, etc. Some American elements are also old-fashioned, and the American style is old. The complicated details of the work are extremely elegant. In fact, most of them are useful in assembling all kinds of solid wood raw materials from the upstream. OK, European-style noble solid wood custom products have been released, American-style old-fashioned is simpler, and upstream manufacturers can make a lot of preparations by making a bit of twilight. Developed the brand of American products to choose.

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