Decathlon: French sporting goods brand Read more >>
The Decathlon Group is a large-scale French chain sports goods store, founded in 1976 by Michel Leclercq, whose first store opened in Englos, a small village near Lille, France. Today (August 2007) Decathlon has sales networks in 18 regions around the world, including mainland China and Taiwan. With more than 300 stores, it is the largest sporting goods chain in Europe and the second largest in the world. In addition to the operation of a chain of sporting goods stores, Decathlon Group's other major feature is the wealth of its own brand front, and according to the different types of sports, divided into more than 12 different name brands. Adidas is Decathlon's main competitor in the global market.
Decathlon is a manufacturer of sporting goods. Decathlon began trial production of sporting goods in 1986. Its production network has grown to 18 countries on five continents. The company strictly selects its production cooperation in accordance with standards such as quality, price and supply capacity. partner. More than half of the products sold by Decathlon in all 331 sporting goods chain stores in the world are Decathlon's own branded products. Decathlon is a large-scale professional sports chain store, Decathlon company's business philosophy: to bring together all kinds of sporting goods, to provide products with excellent technical performance at the lowest price, to provide more people with the possibility of sports, enjoy sports pleasure. The size of a typical Decathlon shopping mall is generally between 2,000 and 10,000 square meters. Shopping malls provide good after-sales services. At the same time, the use of internal or surrounding venues provides opportunities for customers and surrounding residents to exercise.
Decathlon Contact: Affiliation: Decathlon (Shanghai) Sporting Goods Co., Ltd. Tel: Address: No. 393, Yincun Road, Pudong New Area, Shanghai E-mail:
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