[Brand Information] VAUDE prepares for the 2015 China International Bicycle Show
VAUDE (German Quality, Environmental Pioneer) prepares for the 2015 China International Bicycle Show and carries out environmental protection.
On May 6-9, 2015, the German brand VAUDE will “dress†to participate in the 25th China International Bicycle Show. As a pioneer of European outdoor environmental protection brands, VAUDE will carry out China's environmental protection philosophy to the end of this exhibition.
In fact, after the China International Bicycle Exhibition has grown into a professional international bicycle brand exhibition, and along with the development of the Chinese bicycle industry and the international bicycle industry, after two decades of accumulation, the influence of the China International Bicycle Show is growing. One of the most authoritative and influential bicycle exhibitions in the world, which also promoted the international high-end bicycles, outdoor sportswear and other brands to come to the exhibition.
The data shows that in the context of China's urbanization and the deepening of the Internet, sports have become mainstream lifestyles, especially as the quality of life of Chinese people continues to improve, and the demands for quality of life and life and health are also rising. As a kind of active, healthy and tasteful life, sports has gradually become a new way that Chinese people are willing to try. Therefore, the Chinese sports market is showing a hot situation, and environmental protection is a bright spot.
Based on the popularity of the Chinese sports market, VAUDE, the leading brand of outdoor sports in Germany, will remain highly committed to social responsibility and will be officially unveiled at the 25th China International Bicycle Show, relying on the core values ​​of environmental protection and products for more than 40 years. It is reported that VAUDE's environmental protection concept extends from the upstream of design and production to the downstream. From the initial design planning of the product to the selection of materials and processes during production, it will also be included in the life cycle of the product, strengthening the simple protection and repetition. The process of recycling. VAUDE's environmental philosophy is reflected in all aspects of the product, the green cycle is played to the extreme, from design, manufacturing to use end to make every effort to achieve the optimization of non-toxic, healthy, fair production and safe use.
Sports, environmental protection and health have penetrated into every corner of our life and work. When people are exercising, they will prefer to choose environmental protection equipment. They hope to enjoy themselves through the environmental protection movement and also contribute to environmental protection. Therefore, sports have become a way of life, and environmentally healthy sports have become a trend. At this international bicycle show, VAUDE will present us with a "green feast", let us wait and see.
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